“We are the first in the industry to represent and license an international designer label like Balmain from Paris. With our international presence, our tag line is, ‘WE BRING FASHION TO HOME’. Subsequently, we managed to procure more international labels for our SEA markets,” said Mr. Patrick Goh, 50. These labels included Christy from England; Tom and Jerry from Warner Brothers; and USA Kids Bedding Sets for Boys and Girls. Investing all 26 years of his wholesale experience, the COO of the six year old Intero Enterprise Pte Ltd grew the new company - along with Mr. Sam Koh, 51, CEO and their now 80 plus loyal staff - from just seven initially.